Apple’s fledgling social network is off to a decidedly rocky start. Not only is it extremely tedious to find other people and follow artists, but the system has already been overrun by spam, usually some sort of attempt to sucker users into a “free iPhone”. Apple needs to get on top of this now, before the system becomes utterly unusable.
And while Ping won’t stop spammers, what it will do, is censor any profanity in your comments. And iTunes 10 kills Automator workflows that worked with previous versions.
All told, that’s a pretty poor start for Apple’s service.
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They are more concerned with music sales.