Rupert Murdoch, fount of all evil, is rumored to be working with Apple on an iPad/tablet only newspaper titled The Daily. The rumored news app would cost $0.99 a week for a daily broadsheet, powered by a staff of 100 “twentysomething” journalists centered on the 26th floor of the News Corp. Building on Sixth Avenue.
Described as “The New York Post Goes to College”, it’s an attempt to capitalize on the growing tablet market, and assumedly the hip young things that read newspapers on it.
A beta is expected by Christmas, and the full iPad edition in early 2011, and it’s rumored to have some sort of push-powered content delivery system.
The big question I have is why are they targeting twentysomethings? I’m sorry, but as a population, they don’t read newspapers, even on the iPad. I bet you that most of the iPad newspaper readers are holdovers from the print editions, with the younger crowd most likely to source their info from a number of sources and news aggregators.