Originally Posted by iGeorge
My guess as to why they are waiting till the very end to release Full Specs, Data Plan and Warrenty/Insurance info is to to give the competitors less time to compete with the iPhone.
Meaning, if they would have released the Full Specs weeks/months ago then you would have seen Verizon, Sprint and T-Mobil all trying to find a way to keep there own customers by either lowering there own Rates or releasing Commercials saying "why buy the iPhone when our ______ phone does the same thing for half the price"
If the competitors doesn't know what they are competing against, then it makes it harder for them to compete.
I hate to say this, but the relevant competitive information is already available in patent and FCC filings. The FCC filings especially reveal all of the necessary information about key features. There is no way apple could keep everything completely secret. The Prada even came out BEFORE the iPhone. There will be plenty of competition. In terms of competitive advertising- it's not really necessary. The iPhone is a premium device and the vast majority won't be willing to switch carriers and throw down that kind of money for an apple phone.