Time Inc. was all set to launch a subscription version of its Sports Illustrated iPad app last month, finally heralding an app version of a magazine where we don’t have to download a new one every month. Just before it launched, they hit one little snag — Apple decided not to let them. At the last minute Apple decided they weren’t happy with the plan, and Time had to fall back on selling individual issues.
Apparently Time execs are getting increasingly frustrated, as they can’t seem to get a subscription model past Apple. It’s so bad, that some have apparently mooted even pulling out of the App Store completely. They don’t know why Apple is being difficult on the matter, especially seeing as they were communicating with Cupertino during development.
Apple being over-controlling and arbitrary in the app store? That never happens!